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Damn Good Advice (For People With Talent!) is a look into the mind of one of America's most legendary creative thinkers, George Lois. Offering indispensle lessons, practical advice, facts, anecdotes and inspiration, this book is a timeless creative bible for all those looking to succeed in life, business and creativity. These are key lessons derived from the incomparle life of 'Master Communicator' George Lois, the original Mad Man of Madison Avenue. Written and compiled by the man The Wall Street Journal called "prodigy, enfant terrible, founder of agencies, creator of legends," each step is borne from a passion to succeed and a disdain for the status quo.
Organised into inspirational, bite-sized pointers, each page offers fresh insight into the sources of success, from identifying your heroes to identifying yourself. The ideas, images and illustrations presented in this book are fresh, witty and in-your-face. Whether it's communicating your point in nanosecond, creating an explosive portfolio or making your presence felt, no one is better placed than George Lois to teach you the process of creativity.
Poignant, punchy and to-the-point, Damn Good Advice (For People With Talent!) is a must have for anyone on a quest for success.
- Sales Rank: #27126 in Books
- Brand: Phaidon Press
- Published on: 2012-03-12
- Original language: English
- Number of items: 1
- Dimensions: 7.00" h x .63" w x 4.75" l, .52 pounds
- Binding: Mass Market Paperback
- 176 pages
- Great product!
Review
"George Lois doesn't need advice. But the designer for whom legendary ad man is practically a Homeric epithet has loads to share in Damn Good Advice (for people with talent!), a slim, fast-paced collection. . ." - Print Magazine
"George Lois' brain is an interesting place. . .Get inspired gentlemen. . ." - Urban Daddy Kempt
"Put Damn Good Advice on your coffee table and thumb through it daily for some insight on how to make your work and world better." - Selectism.com
"It's an entertaining read, even for people outside the creative business." - The New York Times 6th Floor blog
"In the meantime, my best (damn) advice to all you creative people out there (and if you're livin' this means you) is to pick up your very own copy of Georges' Damn Good Advice -- a bargain at thrice the price -- and read it (and re-read it) to tatters. We all need our heros." - GQ
"This ad man is Mad man." - New York Post
"An Innovation Bible. . .a must-have spine stiffener for artists and entrepreneurs alike." - The Huffington Post
"George Lois offers indispensable lessons, practical advice, facts, anecdotes, and inspiration for all those looking to succeed in life, business, and creativity." - NPR's Morning Edition
"An irreverent, playful, genuinely useful set of rules to live by for aspiring creatives." -Details
About the Author
George Lois is one of America's most creative, prolific and celebrated advertising communicators. Since his twenties, he has been a pioneer in developing the Creative Revolution in contemporary culture, transforming brands such as MTV, Tommy Hilfiger and USA Today. He is the only person ever to be inducted into The Art Directors Hall of Fame, The One Club Creative Hall of Fame, have Lifetime Achievement Awards from the American Institute of Graphic Arts, the Society of Publication Designers, as well as being a subject of the Masters Series at the School of Visual Arts. He lives in New York City.
Most helpful customer reviews
33 of 36 people found the following review helpful.
Actually contains Damn Good Advice
By Julien Smith
I've recently been re-reading the books that have been influential to my work and writing, so after giving away a few copies of Paul Arden's Phaidon books (Whatever You Think, Think the Opposite; It's Not How Good You Are, It's How Good You Want To Be), I ended up buying them again from the local bookstore and grabbing this one at the same time. I didn't know it had been recently published but am pleased I get to write one of the first reviews for it.
I didn't know anything about George Lois when I read this book. Previous reviews were full of discussions of his egomania and self-aggrandizement but that doesn't matter to me. All that matters is whether this book does, in fact, contain Damn Good Advice. Well, it does.
This book isn't perfect, but if you're up to short books that give you a certain feeling rather than information, this could be the one. It's ten bucks, and for that price I can either get an expensive drink at a horrible bar, or I can spend a Sunday morning reading about someone's exploits and what they've learned. I did the latter, and you should too.
Reading Damn Good Advice reminded me of a lot of things that everyone needs to be reminded of: to stand up for what you believe in, to have faith in yourself even against the odds, and lots of things we tend to forget when we get caught in the tedium of our daily life.
It'll probably end up being one of those books I end up reading once a year, to get that feeling again. Maybe you should too.
45 of 56 people found the following review helpful.
Isn't it ironic?...
By Melissa
...that the man who goes on and on about the Big Idea, the self-proclaimed master of originality, has gone and written a book that is basically just a poor copy of the very successful Paul Arden books.
Note of caution: don't be fooled by this poor imitation. George Lois has written what is basically one big congratulatory pat on the back. Sure, he obviously did some pretty great stuff way back in the days when there wasn't much in the world of advertising to compete with but the way he puts that across just makes him sound like a candidate for 'the person you'd least like to invite to a dinner party'. The anecdotes mostly go something like this: "So we were in the room, and this guy says something SO stupid and I say *insert self-important quip that only George Lois finds amusing*". That's pretty much it. Buy the Paul Arden book with the money I just saved you and read something that is informative, witty and interesting instead.
23 of 29 people found the following review helpful.
Awful, awful book
By bimwa
I was unfortunate enough to receive this book as a present, I think the person just had a quick look at the cover and figured it might provide some helpful creative ideas. A shame they didn't even flip through the first few pages, because they would have immediately seen what an unlikeable person George Lois is and how his writing is not only arrogant, but just plain ignorant too.
The book is basically a list of 120 numbered pieces of 'advice' which are actually mostly just stories of how amazing George Lois thinks he is - yes you can do it too, you just have to be as full of yourself as George Lois. At the top of each piece is a supposedly cute or profound little catchphrase such as 'Follow your bliss' or 'Always go for The Big Idea' which sums up the following text. Unfortunately rather than being cute or profound they are either blatantly obvious, incredibly cliched, or sometimes just plain nonsensical.
Not to mention that many of these ideas contradict each other. I imagine that Lois just threw together the book to make a quick buck and it didn't really matter if one idea was compatible with the next. Probably the piece de resistance is #103, after repeatedly patting himself on the back in the previous 102 items, he writes 'Never act cocky'!!! He tries to excuse his own cockiness by saying he's not cocky, he's 'cocksure', obviously not realising that the two words are synonyms.
When I got to the one about forcing yourself to sleep less, I thought that maybe I had got it wrong and I was actually reading a parody! But sadly no, this guy is simply a lunatic.
Strangely enough, my copy of the book actually has a sickening smell! Coincidence? In any case, this gives me another reason not to read it, if I needed one...
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